Maya Rodriguez

Maya Rodriguez has been working professionally in the beauty industry for over a decade, with a background in editorial shoots, New York Fashion Week production teams, and luxury bridal studios. She holds certifications in color theory through the Fashion Institute of Design and Merchandising (FIDM), and has completed coursework in cosmetic chemistry — which she uses to evaluate product formulations rather than just test their aesthetics.

At Eye Shadow Looks, Maya writes all hands-on technique tutorials and trend coverage. Her testing methodology: every technique featured on the site is attempted across a minimum of three different eye shapes and skin undertones before publication. She documents what fails just as carefully as what succeeds — her "What to Avoid" sections come directly from failed testing attempts, not theoretical caution.

Maya's product recommendation process involves firsthand use-testing of each recommended product over a minimum of two weeks across multiple looks before assigning a ranking. She does not accept paid product placements or review products exclusively from press samples — her picks are independently sourced and tested for unbiased results.